It’s Easy to Advertise in El Popular

You will have ability to start and stop your campaign whenever you want.

Types of Advertisements



Our advertising system is very similar to Google and Facebook advertising system. You will have choice to pay for number of impressions or for number of clicks. …and you decide how much do you want to pay.

How does it work

First are displayed banners with highest prices, next with lower and so on. If the traffic is big enough even banners with smallest prices are displayed. If the traffic is not big enough to display your banner you will not pay anything. You pay only when you reach readers - your potential customers. Right now suggested price is $4 - $7  per 1,000 impressions.

How the price is calculated:

We have set up the system in a way that you pay the least possible amount for your advertisement. Let’s say you decided to pay for number of impressions (we call it CPM). Now you need to think how much you want to pay - let’s say you decided to pay $8 per 1,000 impressions, and  how much you wan to spend a day - let's say you decided to spend $6 a day. Please remember you will never pay more then you agreed, but you usually pay less. The price is determined by the market. Let’s say you are competing for advertising space with only one other advertiser, let's call him Steve. Steve decided to pay $6 per 1,000 impressions. That means that your $8 per 1,000 is a higher price and your ad is going to be displayed. The good news is that you are not going to pay $8 per 1,000 impressions - you are going to pay only a penny more than Steve - in this case $6.01 per 1,000 impressions.

So how long your banner is going to be displayed?

Well - you are paying $6.01 per 1,000 impressions and your daily budget is $6, so after about 1000 impressions,  your ad will stop being displayed and Steve will get his turn. The bottom line is that you will never pay more then your daily budget, and you pay only when your ad is displayed. If your ad is not displayed you will not pay anything.

Sample Banners (sizes in pixels)

  • Top Big:                 970 x 250  displayed on all pages
  • Right Rectangle       300 x 450  displayed on all pages
  • Horizontal Rectangle       560 x 214  displayed on all pages
The banners below are scaled down samples. Click the images for real-life size. BannerSizesBejsment2015-03-02                              
Start your campaign now.


Take the first step. Call El Popular at  416 531-2495  today.